Abstract

The article studies the features of the modern understanding of postmodernism in the Islamic cultural and communicative space. The authors’ attention is focused on the philosophical views of Ziauddin Sardar, a Muslim intellectual, whose worldview is familiar with the realities of both the Islamic and the Western Worlds. The authors of the study come to the conclusion that the views, phenomena, events, relations characterized as «postmodern» are due to the rethinking of the categories of identity, the postcolonial world order, intercultural relationships of the postnormal-post-habitual time. Arguing about postmodernism from the standpoint of an intellectual, Z. Sardar subjects closely the models of interethnic interaction, authenticity, sovereignty and appropriation of culture. Sardar states that modern life models of the Islamic World are characterized by unfolding post-Westernization, which has replaced Eurocentrism. In this regard, the intellectual articulates the opinion accepted by the scientific community involved in the philosophical discourse of our time about the need to pragmatize authentic models of life and thought within each culture.